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Monthly updates copy

I was responsible for creating copy for an interstitial that loaded after customers updated their mobile banking app.

The content was a mix of app enhancements, new products, and promotions.

I worked within very limited character counts for each item. I also collaborated with a translator to ensure content quality was maintained for localization.

Title on interstitial: What’s new
Header: Tools to help you bank.
Item 1: Transfer a credit card balance. View your current offers and transfer a balance via the app now.
Item 2: Pay with a virtual debit card.
Continue making purchases while you wait for a replacement card.
Item 3: Set and track savings goals.
See your progress, adjust your goals and more.
Item 4: Add notes to mobile deposits.
Write text or add emojis to your mobile checking deposits.
Primary button: Got it
Secondary button: Show me later
January 2022 sample
Title on interstitial: What’s new
Header: Tools to help you bank.
Item 1: Smart Assistant now in Spanish.
The popular feature is now available to everyone who banks in Spanish.
Item 2: Dispute a transaction.
See a purchase you didn’t make? Start a dispute in transaction details.
Item 3: Sign up for overdraft alerts.
Avoid fees when your balance is negative by funding your account right away.
Primary button: Got it
Secondary button: Show me later
June 2022 sample
Title on interstitial: What’s new
Header: Tools to help you bank.
Item 1: Stop a payment on your credit card.
Stop a recurring charge from your Visa account or cancel an existing stop right from the mobile app. 
Item 2: Access a credit line instantly.
Apply for a Platinum Visa® and make purchases as soon as you’re approved.
Item 3: Try asking Smart Assistant.
Ask, “What is U.S. Bank’s SWIFT code?” for making international transfers.
Primary button: Got it
Secondary button: Show me later
April 2022 sample

Core Drupal content

I wrote core informational copy that appears on hundreds of veteran’s benefits facility pages. Millions of veterans count on this content to be relevant, accessible, and tailored to their needs.

Here’s the section content as it appears on a mobile screen and as structured content for screen reader users:

What to bring

When you visit, please bring a current, unexpired photo ID.    

Depending on the reason for your visit, you may need to bring additional documents and information about you and your dependents:

Documents

  • A copy of your discharge or separation papers (DD214)
  • Copies of relevant medical records

Personal information

  • Your Social Security number 
  • Direct deposit information

Information about your dependents

  • Dates of birth 
  • Social Security numbers

We can help you find out what documents to bring to your visit. We can also request documents for you. Call the office for more information.

Dig deeper

For a more in-depth discussion on the process of creating this content, check out the related case study.


Alexis Logsdon Consulting

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